Friday, November 29, 2019

Zora Neal Hurston in Their Eyes Were Watching God and of F Scott Fitzgerald in The Great Gatsby Essay Example

Zora Neal Hurston in Their Eyes Were Watching God and of F Scott Fitzgerald in The Great Gatsby Paper The works of Zora Neal Hurston in Their Eyes Were Watching God and of F Scott Fitzgerald in The Great Gatsby may appear to be very distinct. Yet the characterization that both authors place upon their female leads makes the novels appear similar in a deeper aspect. In Their Eyes Were Watching God, Zora Neal Hurston presents the reader with Janie a strong round and dynamic protagonist. In The Great Gatsby, F Scott Fitzgerald introduces us to Daisy a static and flat main character who is essential to the plot of the novel. Janie is an African American woman living in the South, who grew up during times racism was present and when females were oppressed and subjugated by men, and life for African Americans was very hard and difficult. Daisy is an upper class, east coast, socialite, who grows up in a time of change marked by the devastating traces that the Great War left behind, and surrounded by a world of sinful passions, immorality, jealousy, and ambition. We will write a custom essay sample on Zora Neal Hurston in Their Eyes Were Watching God and of F Scott Fitzgerald in The Great Gatsby specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Zora Neal Hurston in Their Eyes Were Watching God and of F Scott Fitzgerald in The Great Gatsby specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Zora Neal Hurston in Their Eyes Were Watching God and of F Scott Fitzgerald in The Great Gatsby specifically for you FOR ONLY $16.38 $13.9/page Hire Writer As we examine both characters we discover that though they have many differences they are very much alike. Similarities Aspirations Samuel Johnson once said Some desire is necessary to keep life in motion. Janie and Daisy both had dreams and aspirations which became at a climatic point the reasons for their being. Janie longed to find true love and throughout the novel, Zora Neal Hurston, presented us with her journey in finding her true love which in the end became a journey of self discovery and appreciation. In the second chapter of Their Eyes Were Watching God, Janie often sits by a pear tree contemplating the horizon and her dreams. Daisy has dreams and aspirations as well. She dreams of a luxurious life style and a prominent and stable future that will secure her well being, as it is demonstrated when she chooses to not wait for Gatsby when he is sent to war and instead marries Tom Buchanan, who will fulfills her dreams and ambitions. Later another dream for Daisy will appear which will be getting together with Gatsby again and staring her life over. The dreams of the two women mold and shape the paths that their lives follow, as well as their outcomes and their relationships. Impact of Men Another similarity that we can understand from the novels is the fact that both characters are in a way mistreated and used by the men in their lives. Daisy who is sophisticated, graceful, charming and refined becomes the ideal trophy wife for Tom who controls the aspects of her life and knows how to manipulate through her weaknesses such as her ambition as it is represented in the scene where he convinces her into staying with him. Tom also cheats on Daisy and often ignores her. Janie has more to be talked about in this field. When she marries Logan Killicks, he demands that she work the land and dedicate her self to farming. After running away from him she becomes involved with Joe Starks, to whom she becomes a subjugated trophy wife whom he constantly oppresses with his insecurities by making her hide her hair and by whom she is physically and emotionally abused. Men do not only have a negative aspect in the lives of the two characters, they also bring joy and happiness to them. In the case of Daisy, Gatsby represents an adventurous love that rejuvenates her and gives her new reasons to persevere. He offers Daisy true love and fortune, along with a fresh start. Tea cake is to Janie, what Gatsby is for Daisy. He gives Janie hope and helps her in her path of self discovery. He unlike her other husbands treats her as his equal and truly appreciates not only her physical beauty but her internal beauty and teaches her how to appreciate the true beauty of life. Role of Women in Society It is also necessary for me to mention that both women had similar roles in society. Though they were form different social classes, races and eras, they both lacked a strong voice and figure in society as their rights were often overlooked and not taking into full consideration. They lacked equal status and opportunities to men and lived their lives under rigorous and strict patterns that affected the development of their individual voice, which is clearly reflected in both Janie and Daisy. At the time the stories were written at there were no rights for women and they had no institution that supported their cause. Differences Strength and Will Though the women may be similar in many aspects they are also very different in others. Janie is a strong woman. She has a set determination and tenacity to reach her dreams and overcome the obstacles in her way. In Their Eyes Were Watching God Daisy manages to not be affected by the negative comments made by her neighbors as she returns to Eatonville after the death of Tea Cake. She is willful enough to take off with Joe and then with Tea Cake and part ways into new adventures. She is also strong enough to resist the beatings that she receives from Joe and she manages to pass the intense trial she is put in for the death of Tea Cake. Daisy, on the other hand, is not as strong willed and determined as Janie. At points it is easy to compare her to a puppet, as she is constantly manipulated by her husband and always went for her ambition of wealth rather than her true happiness next to Gatsby. She is very gullible and often follows the guidance of others, instead of her own. Unlike Janie, Daisy does not preserve to achieve happiness. Physical Differences One of the most obvious differences between the two is their physical appearances. Janie is an African American older woman who in the beginning of Their Eyes Were Watching God is described to have a firm buttocks, beautiful long black hair and pugnacious breast. She communicates through dialect and wears overalls. Daisy is refined and carries her self as a lady. She is a bit dizzy and has vague and superficial thoughts. She is white, always has a bored look to her and is shallow. Expressions When it comes to showing their emotions and their feelings both women have different ways of doing it. Janie is the kind of person to be open and let all of her feelings show, while Daisy is more introverted with her feelings and sometimes it is questionable if she cares for any one other than her self such as the time when she doesnt even care for her daughter and treats her as an after thought. Janie seems to be very physical and more descriptive with her feelings as she shows them through her narrative. Daisy is really cold in all of her relationships and the way she interacts with other characters demonstrates her lack of ability to truly interact and make a strong and deep bond with the rest of the characters, other then the superficial and occasional encounters she has with her friends. Change One of the biggest differences that these characters have is the change that they go through throughout their novels. By definition Janie is a dynamic character, which means that she changes as a result of conflicts and revelations. She is also a round character who is multi dimensional and has sufficient depth to be understood. Janie goes through a transformation as she embarks on a journey of self discovery and comes to the conclusion that at the end it all comes down to conserving the beautiful memories in ones life. At the end of The Great Gatsby Daisy returns to right where she started, alone and rich but unhappy and miserable. She and Tom make and Nick states that people like them are meant to be together. By definition she would be described as a static character for she remains true to her initial introduction throughout the story. Janie is able to confront her aggressors as she stripped Joe in front of others and gain liberation to a certain extent from that experience, unfortunately Daisy does not. Conclusion Zora Neal Hurston and F. Scott Fitzgerald managed to create different yet similar female characters that embrace life and its ups and downs. The authors manage to present the reader with controversial characters that in one way or another break set standards. Janie and Daisy though very different, manage to mirror each other in deep aspects which are visible only to the critical eye.

Monday, November 25, 2019

Whatever

Whatever Barnes Noble.com - Tis: A Memoir (10 cassettes) ... heartwarming, heartwrenching, and noble as Angela's Ashes. I bought the book the ... as he, inspiring. Despite that characterization, however, the book is ...shop.barnesandnoble.com/booksearch/isbnInquiry.asp?salesurl=Rshop.barnesandnoble.com/ booksearch/results.aspisbn=0671045555 - 65k - Cached - Similar pages dOc DVD Review: Angela's Ashes (1999) ... shooting, filming with kids, and characterization and emotional background. Feature-length ... Grade: A- Final Comments: Angela's Ashes is a wonderful film ...www.digitallyobsessed.com/showreview.php3?ID=311 - 33k - Cached - Similar pages Scott Von Doviak Information about review author Scott Von Doviak ofcs.rottentomatoes.com/author-1251/?letter=A - 36k - Cached - Similar pages The Robert Carlyle Articles ... Acting is about interpretation and characterization. I felt that to listen too ... arisen about how much of "Angela's Ashes" is literally true; McCourt calls ...www.geocities.c om/Hollywood/Hills/4603/frank.htm - 16k - Cached - Similar pages New Releases: December 31, 1999 ... is too scrupulously faithful (see: Angela's Ashes), he risks creating a ...Dublin Pearse railway station

Friday, November 22, 2019

The Effects of School Bullying on Middle School Students Attendance Dissertation

The Effects of School Bullying on Middle School Students Attendance - Dissertation Example Smith and Sharp assert that studies concerning teacher opinion show that school bullying involves â€Å"5-10 per cent of children as being bullied and about 5 per cent of children as bullying others† (1994, p. 5). They state that bullying is generally hidden from the school authorities because the bullied students and their peers hesitate in informing their teachers about the bully and start disappearing from school which lowers their attendance (Jimerson & Furlong, 2006, p.310). Bullying students are normally very sociable and bold without any idea of shame or guilt; whereas, the bullied ones are already very shy and unsure which makes the overall idea of going to school and attending classes disagreeable. A bullied student may suffer from hypertension, freight, loneliness, anxiety, depression, low self-worth, low grades and suicidal attempts. The National Association of School Psychologists (as cited in Shore, p. 5) estimates that â€Å"160,000 children miss school every da y for fear of being bullied†. Besides bullied students, bullying creates bad effects on the observers of bullying as well. Since, bullying creates a fearful environment in schools, students who watch someone being bullied may tend to turn away from their classes, feel guilty for not stopping it or may even be tempted to participate and support the bullying students. In short, bullying inflicts long lasting adverse effects on the victim and should be considered seriously by school authorities so that necessary interventions are made (Dixon & Smith, 2011, p.34), because according to Smith and Sharp (1994, p.64), when successful interventions and policies are designed to counter school bullying, it improves â€Å"pupil achievement and attendance over time.† Samdal et al. (1997) studied how the middle school students’ judgment and perception of school affected their academic performance, attendance and school satisfaction.

Wednesday, November 20, 2019

The Dating And Marriage Rituals In India And America Essay

The Dating And Marriage Rituals In India And America - Essay Example Dating is very uncommon in this semi urban and rural parts of the country which holds three fourth of the total population. Arrange marriage is a concept where the parents of the bride and groom take the decisions of marriage. - Although U.S has cosmopolitan population but majority of its population happens to be Christians. Thus most of their marriages are conducted in the church followed by a lavish dinner. Their attire usually constitutes of Tuxedos for men and Gowns for women. One of most remarkable things about Christian marriages is when the priest asks the groom that he may kiss the bride. The reason behind highlighting this point is that this uncommon in India to kiss during a marriage. In the party the couple’s perform a ball dance. India too is a secular state. But broadly its population can be categorized into 80% Hindus and 20% Muslims. The attire is the only common thing which is showcased in both the marriages where the Groom dresses in a Sherwani (looks similar to a large coat but custom fitted and often embroidered) and groom in a shade of red lehnga (A long formal or ceremonial skirt worn by Indian women). While in a Hindu wedding an auspicious time is set for the marriage after consulting an astrologer as Indians are superstitious. During marriage the groom ties a necklace into the brides neck which is called "Mangalsutra" and then fills is temple vermilion and then circumvent a small fire 7 times to make 7 promises o each other. On the contrary, in a Muslim marriage the priest (maulana) first asks the bride if she wants to marry the groom after disclosing the meher which is money deposited by the groom as a token of security to the bride and then asks the groom for his consent. A Muslim wedding is similar to a Christian wedding but the bride and groom do not face each other during the marriage and thus they cannot kiss each other. The couples usually dance on chartbusters or on the beats of their folk music. Food- America: The most important dish is the wedding cake that is jointly cut by the newly married couple. Besides that there are dishes of pork, chicken, fish and beef. In the beverages the there is no marriage complete without the champagne and raising a toast with wine. India- In a Hindu marriage the dishes are mostly vegetarian. There are copious dishes. There are delicacies made out of fresh vegetables, Paneer (similar to tofu but much better in taste) and pulses like dal Makhni. In a Muslim marriage the vegetarian food is served along with non -vegetarian dishes of chicken, fish and mutton. Liquor is not served in either of the marriages. Sex and Dating-America- Pre-marital sex does not come as a surprise in U.S. People like to intermingle with each other before marriage and wish to get accustomed to each others nature and habits before taking their vows. India- Pre-marital sex is still considered as a taboo before a marriage. In fact some of the families are so conservative that they would not even entertain meeting of the boy and the girl before marriage. Negative aspects: America- A majority of the marriages in America end up in a divorce. It is also learnt that couples cheat on their spouses. Although, some people feel that it is a myth that has grown in late 70's but it is still common in urban cities of America. India- The most common thing in Indian marriages is dowry. Dowry is the token of gift by the bride's parents to the groom. But often the hunger of wealth from the groom's family leads to a troubled marriage. The bride is stigmatized, mortified and

Monday, November 18, 2019

Southwest Airlines Strategy Essay Example | Topics and Well Written Essays - 1500 words - 4

Southwest Airlines Strategy - Essay Example Under the circumstances, the case is primarily concerned with how SWA manages to keep its HR strategy in synchronization with the business strategy of maintaining the fastest turnaround when the external pressures change. Â  Southwest Airlines has fought challenges since its inception and it exists despite the regulated and protected markets (Pfeffer, 2005). Initially, competitors tried to ensure that SWA was not allowed to fly at all but since this effort failed, there were restrictions imposed on SWA to fly out of Dallas-Fort Worth international airport. SWA was restricted to fly out of the newly-constructed Love Field. They were allowed only short-haul, point-to-point flights to close-in airports. SWA was not a member of any of the big computerized reservation systems, used no unique process technology, and was essentially a low-cost no-frills airline. Despite all these constraints and restrictions, the airline attained success which is primarily due to its highly motivated and productive workforce. They have fewer employees per aircraft, fly fewer passengers per employee and have more available seat miles per employee. Because of the highly motivated workforce, its turnaround time is much less c ompared to competitors which also enhances its productivity in terms of equipment utilization. SWA has achieved the Triple Crown (best on-time performance, fewest lost bags, and fewest passenger complaints—in the same month) nine time, which is a rare feat.

Saturday, November 16, 2019

The Impacts Of The African Slave Trade History Essay

The Impacts Of The African Slave Trade History Essay Slavery was carried out in various parts of the world and mainly in some parts of Africa, Asia, Europe and America. Slave trade was at the highest during the period at which Americans were under the colonial powers of the European states. Europeans carried out their slave trade extensively in African nations. It is said that low economic level in African nations made it easy for Europeans to take control over Africans. The major slave trade regime against Africans by Europeans was known as Atlantic slave trade. It was not the only trade though it is believed to have been the most extensive both in volume and intensity wise. The Africans who were victims of slave trade to the Europeans are said to have been hostages of endemic warfare that was between different states of Africa. Their traders gained weapons and other basic necessities from Europeans in return. Contrary, Africans carried out the trade against themselves. There existed many divisions between African regions. Some of the divisions were ethnic, driven by culture and beliefs, religion, political, economic level, and boundary conflicts. Those divisions brought about conflicts and wars. Those who went into war captured their enemies who were source of wealth to them on trading with Europeans. The trade was barter trade whereby Europeans went off with slaves in exchange of goods such as manufactured cloth, alcohol, weapons among others. Interestingly, the slavery trade had become the major international trade to Africans. The trade had grown extensively into communities and family levels. Kingdom rulers of the community did not discourage the trade rather they encouraged by selling out those who were their enemies or the most hardworking personas of the kingdom. At the family level, family members would sell out their counterparts mostly when there were family disputes among different families or family members. All these made it easier for the Europeans to acquire slaves from traders who were willing to sell out themselves (Williams 1994,p.12). The main reason was the shortage of labor in the continent whereby demand for laborers had exceeded the capability of the population supply. Slaves who landed into Europe at early period of slavery were the Aboriginal peoples. At first they were a few but they suffered from diseases and cruelty from racist Europeans. Immense numbers of them were hired for mining, and in the plantations which were labor-intensive in growing, harvesting and processing of products such as sugar, cotton and other low-prized tropical crops. Affordability of low cost of labor helped in the economic growth of European states at the period. The first European state to carry out slave trade was Portugal. Portuguese were in dire need of laborers for mining and sugar plantation activities in Brazil which was their colony at the period. Later European states completion towards the slavery began when Brazil was seized by Dutch which eventually became to be the leading slave trading power in seventeenth century. They sold slaves to their colonies, to British and also to the Spanish. In late 17th century, Britain rose to be the leading trading power after gaining the control over the Americans. The other reason was large size of the market for European products. The triangular Atlantic slave trade is believed to have been the most convenient and profitable trade route. This is because Ships leaving Europe were only required to carry trade goods on their way to Africa. On arrival to Africa exchange of the goods for slaves took place. To Europeans the trade was always to their favor since cheap goods were of more value to poor African states who complied effectively in the trade. However, Europeans got to a point of carrying out supplying role of slaves to the world. Some of slaves acquired from Africa were transported to the American states for trade. In America, they traded slaves for the agricultural products, which were in many cases produced through slave labor. Due to low cost of labor, agricultural products were acquired at a low prize. To the Europeans trade route was an important business since it required that a ship make a leg of the voyage for a substantial profit waiting at the destination. This enhanced the international relationships between European nations and their trade counterparts. In addition, ships used less energy on their ways since trade routes were designed in a specific manner. This is because trades men followed the routes which they would take full advantage of the widespread winds and currents which propelled their ships. For instance, the journey from a place like West Indies or any other place in the southern United States to any other place in Europe would be propelled by the waves of Gulf Stream. This made it cheaper for Europeans to acquire slaves from other nations (Klein 1999,p.23). However, in industries, which were most profitable, slavery was the main source of labor of the time. Majority of the slaves were hired in the sugar production sector. Sugar plantations were the most labor intensive activity in the time. In additionally, the other slaves were hired in other labor intensive activities such as in coffee, cotton, and tobacco harvesting, and also in the mining. Slaves were basic possessions to European states and they always protected them so as to retain them in their land. For instance, in 1763, France had agreed to give out vast colony of New France in exchange for permit to keeping Antillian island of Guadeloupe. As the time went by, opposition against slave trade developed in Europe. The move was fore headed by religious movements such as Religious Society of Friends and also established clergies of the Evangelical ministries such as the William Wilberforce. Later individuals joined the movements and from which they protested against the slave trade to their state powers. However, owners of colonial holdings opposed the move (Rodney 1981,p.14). Success of the moves was marked by abolition of slave trade in Denmark through the legislation in 1792 and took its effect later in 1803. Britain followed the compliance by imposing ban to the trade in early 1807. Britain kingdom had to impose rigid fines for any one who allowed slaves to aboard a Britain destined ship. Additionally, the British Royal Navy, which in control of all worldsà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢ sea, stopped other nations from participating in the slave trade through the declaration that equalized slaving to the piracy and culprits were to be punished by death penalty. To the Europeans, end of the slave trade, had insignificant obstacles which it is a must that they had to be overcome. Slave trade was an important part to the economy of the regional states. In 18th century, slaves were the main supply of labor that was required in the production activities of the agricultural products. However, end of slavery resulted into high cost of production and eventually the rise of prices of the same products in the market (Anstey 1975,p.34). However, some scholars studied the slavery ban movement slightly before the Second World War and concluded that it was in most probably recorded among the three or four important historical pages in the history of the European nations. This is mainly because slavery had an important impact to the growth of the economy and thus it was difficult for European nations to do away with it. Contrary, in his studies, Eric Williams, a West Indian historian, argued that it was as a consequence of the economic transitions, of European nations, which was unrelated to any morality factor. However, he based his squabble upon the idea that the colonies of West Indian were declining in the early 19th century. This is because they had lost political and economic importance to Europeans. Consequently, this decline made slavery to be an economic weigh down that made the British to have a will of doing away with it (Williams 1994,p.34). However, Williamà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s study is questioned. This is because decline in West Indian colonies manifested after 1807 when slave trade was banned. Moreover, slavery was economically flourishing at a fast pace before the ban. However, most likely the decline may have resulted from the effects of suppression which colonies felt from slave trade. In addition, the lowering of prices for the products which were produced through slave labor could be taken as evidence which exhibits that lowering in the price of a product leads to increase in the demand and eventually increasing the total profits. In addition, it is said that profits which were earned as a result of the slave trade lasted at low levels. Results say it was always about ten percent of the total investment and indicated no verification of the decline. More importantly, the prices of lands in West Indies, as an essential tool in analyzing economic growth of the region also did not decline until after discontinuation of the slave trade. Also, the economies of colonies which heavily relied on agricultural products did not decline. In fact are said to have been at the peak in 1807. However, there was a reason for Williams to be biased. This is because he was actively drawn into the movements which advocated for the independence of the colonies of Caribbean. With that notion he had a drive to try to snuff out any idea of such an unsparing action by colonialists to their colonies. However, some scholars have acknowledged Williams arguments in their works though they agree to the fact that the issue of morality was combined together with politics and economic forces so as to end slavery in Europe. However, religion is believed to have had the strongest movement that campaigned against slavery and actually into convincing Westminster into outlawing the trade. More also, Evangelical protestants together with Quakers formed a group which viewed slavery as an act of inhumane. These individuals formed the minority persons in the population, but more interestingly they were passionate and the group had many members who were enthusiastic individuals (Emmer 2000,p.45). In the parliament, large number of members presented these groups. Their parliament presence is said to have been so strong in that at their height they had control of about thirty five to forty seats. Normally precarious government positions acted as to magnify their numbers and also their service to the citizens. The members of the group were known as saints and William Wilberforce was their leader. Most importantly they were campaigners of the anti-slave in the European nations. Parliamentarians who belonged to the group were tremendously enthusiastic and frequently saw their delicate battle in opposition to slavery as a delightfully predestined crusade. However, after the ending of slavery in Britain, British felt obliged by economic pressure to force down other European nations into inserting themselves into a common economic straitjacket, or else the colonies of Britain would have became uncompetitive with those who were belonged to other nations. Ironically, British effort to campaign against slavery was an unparalleled foreign policy effort to combine economic powers (Drescher 1999,p.98). However, the Britainà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s campaign did not full succeed. This is because some European nations strongly objected the move into surrendering rights to the trade. These nations included Spain, and France. However, Britain did not back down but instead used every tool to trying to persuade these nations so that they may follow its lead. Interestingly, Spain agreed but through a payment of a ransom. Spain received over one million pounds in order for it to end the slave trade. For the France, it was difficult at outset. At first, Britain tried to inflict its idea of solution during the negotiation meeting at the near end of Napoleonic Wars. More devastating to the British is the reluctant of Russia and Austria who vowed not to end the trade. The people and government of France had profound uncertainties about compromising to the demands of Britain. This is because they did not only that other nations end the trade, but also their right to keep watch over the ban. However, Royal Navy was permitted to carry out searches in any apprehensive ships in the waters and confiscate any carrying slaves, or in operation to doing so. It is these stiff demands that kept France into the trade for a long time. More surprisingly, in 1815, France gave in to the ban but they never allowed Britain to police to interfere with their activities neither did they watch over themselves. That made it easier for the illegal trade to continue for a long time. French citizens had initially been indifferent to the trade. With that fact, their national pride could not allow Britain to dictate over their policies. Contrary, conservative backlash vied that reformist movement as tainted by the after the revolution. However, in France, a complete halt of slave trade was realized in 1848 (Drescher 1999,p.78). In conclusion, slave trade was of more benefits to the European nations. Europeans low population at the period called for more man power in the activities which were meant to be drivers of the economic growth. Thus, Africa became their target as a source of man power. However, there came a period when European nations came to Africa for slaves and in turn selling them out to other nations in the world thus strengthening interrelationships between different nations. The ending of slavery did not ogre well to the economic growth since affected nations suffered an economic down turn.

Wednesday, November 13, 2019

Philosophical Pluralism in the Service of Humane Governance :: Philosophy Philosophical Essays

Philosophical Pluralism in the Service of Humane Governance ABSTRACT: In recent times, the American Philosophical Association has been exposed in a serious way to the issue of pluralism in philosophy curriculums in the departments of philosophy of American universities and colleges. This conversation brings to the fore the fact that what is at issue in the prospect of pluralizing American philosophy departments is not merely the matter of deciding the discipline's boundaries of intellectual formation relative to the current generation of students, but the unforeseeen consequences of pluralism which challenge both 'the American canon' and the profession's self-understanding vis-Ã  -vis a 'Western' intellectual heritage that distinguishes the 'essential' from the 'marginal' by privileging essential figures, problems, and time-honored methodological commitments. Yet, to the degree that there is a quest for relation of differences, this need not presuppose the universality of philosophical discourse, comparative philosophy moving inevitably with in a logic of opposition rather than a logic of mutuality. Our thinking is surely problematic if at this World Congress we find an occasion for a confrontation between 'the West' and 'the margin,' the latter construed negatively as a 'mute, growing and menacing pressure.' In recent time the American Philosophical Association has been exposed in a serious way to the issue of pluralizing the philosophy curriculum in the departments of philosophy of American universities and colleges. John Lachs, Philip Quinn, John Stuhr, and Kathleen Wright each contributed thoughtful discussions to the "issues in the profession" section of the November 1996 Proceedings and Addresses. (1) As Lachs observed, there are those who conceive pluralism to mean "due representation of the analytic, Continental, and American philosophical traditions". Others who have explicit concern with the developing "sub-discipline" of comparative philosophy conceive pluralism to include "work in the complex traditions of Chinese, Indian, African, Latin American, Islamic, Jewish, feminist, and Native American thought, as well". Quinn perhaps speaks for a majority of philosophers when he suggests that hardly anyone would deny that "it is a good thing to expose students to the many ways in which philosophy has been done in various places and at different times", that "it is a good thing to carry forward philosophical inquiry in the many traditions that have proved to be of enduring value". Thus Quinn favors a more inclusive pluralism, one which "would consist of a conversation that contains many more non-Western philosophical voices". Notwithstanding Quinn's hopeful remarks, Stuhr noted that today pluralism is not widely endorsed.

Monday, November 11, 2019

Knowing Your Audience and Communication Release Essay

On August 5, 2010, The Chilean Copper mine collapse with 33 workers confined in a 2,257 feet hole, which was the size of a mini studio apartment (msnbc.com news services, 2010). Their families, friends, and co-workers were worried frantically about their safety, and not being able to reach the miners left everyone at unease. The Rescuers and the Chilean Copper president’s came together to find a resolution as to the cause of this situation and how to rescue their employees. Families and co-workers of these miners have questions that wanted immediate answers, and it is the companies responsibly to provide answers. The company should have a plan of emergency action for these types of incident and be implemented in training programs when hired or promoted. There should be reputable spokesperson on hand to communicate with families, co-workers, and the media. The first action to take place is to immediately control the situation, and prevent any rumors from uprising through the wo rkplace or the media. Have somebody Reputable from the company to hold a face to face verbal meeting explaining what emergency incident just occurred and what the companies’ plan of action is going to be. It is important to present only facts to this meeting so that there are no assumptions as to what is really taking place. Be honest, open, clear and concise in these meeting so the audience can listen and decode the message the spokesperson is conveying. The spokesperson should be able to answer all questions presented to the room, as long as the spokesperson has evidence to back it up. Otherwise, being honest and saying, â€Å"we are looking into that,† is the best option for this type of situation. If the company has a morning and evening shift, then having the meeting write when both shifts are about to cross would be an effective way to control any rumors, explain the situation, and answer any questions. This will save time so the company can delegate the situation currently on hand. The second action is to have another reputable spokesperson to notify the minors’ families of the incident. The first step to communicating to the miners loved ones is by phone and then a face-to-face verbal communication should take place. It is important to be sympathetic and compassionate when relaying this type of information to the families. Calling each miners emergency contact would be the start but should not provide too much information over the phone, but just ask the family or friend to come down to the job site immediately. Providing information over the phone can create media attention rapidly and cause panic to the person. Hold a meeting as soon as the miner’s family and friends have arrived and provide information that the company has facts on. Do not delude the people in thinking, the situation is worse or better than what the facts actually say, but be honest and clear about the situation. It is a good idea to have a mediator around if the company decides to have a verbally conversation that is one on one with a family member, and this will prevent any rumors as well. Inform the employees and families that it is in the best interest for the company and the families of the miners to avoid answering questions to the media. When speaking to the media without knowing all the facts or going based on what you heard without fully researching the situation can lead to panic and discomfort for the families and loved ones. For instance, in the situation the media publicly announced on August 26, 2010 that it would take the rescuer’s four months to rescue the miners. However, According to msnbc.com news services (2010), Health Minister Jaime Manalich said, â€Å"they would not be rescued before the Fiestas Patrai’s,† and Fiestas Patrai’s is Chile’s Independence Day celebration, held on September 18. That is only forty-four days, and a big differ ence from 120 days. Preventing the media from misleading reports can be achieved by avoiding the media. The company should offer counseling to the families and co-workers to help deal with this situation, and provide any assistance to make this incident go smoother for them. After the company has all the facts and knows what they are facing then have a reputable spokesperson address the media, family, friends, and co-workers with all the facts at hand. This will help all parties understand what they are in for and to start dealing with the situation at hand. Keeping the all parties informed throughout the rescue process though meetings or the media is important. Having somebody from the company to go to the miners loved ones face to face or calling them to ensure that they are well, is a great way to provide answer to the individual parties. This situation affects everyone, families, friends, co-workers, and global. It is never easy to try to control and sustain a crisis like this but avoiding rumors, which are usually just opinions from others around, can help everybody. The miners loved ones just have one care in the world, that is getting them out safe and healthy, and that is all that should matter, but sometimes the media likes to turn embellish the truth. The important thing in this type of situation is too continual to provide information to all parties so they are properly informed. It is better to hear from the people who are actually in the rescue process rather than an outside source. This will provide all parties some ease to their pain even if it is not good information; at least they understand the situation. Reference msnbc.com news services. (2010). Drill breaks through to trapped Chilean miners. Retrieved from http://www.msnbc.msn.com/id/39558833/ns/world_news-americas/t/drill-breaks-through-trapped-chilean-miners/

Saturday, November 9, 2019

How does Seamus Heaney reveal his culture in ‘Digging’ and ‘Follower’? Essay

Seamus Heaney was born in Northern Ireland in 1939 to a working class family. Being the eldest of nine siblings wasn’t easy yet Heaney’s intelligence was highlighted when he won a scholarship to a catholic school at the tender age of twelve. He had an agricultural background and was raised on the family farm where he stood proud of his hard working ancestors and their skills. After studying Heaney’s first pair of poems ‘Digging’ and ‘Follower’ I can especially relate to the strong family values Heaney displays, yet an important part of the Irish tradition is for a father to pass on his business or trade down to the eldest son. We see how Heaney would feel pressurised; indeed he would have a lot to live up to judging by that exposed in his poetry. It is well known that most Irishmen are working class and Ireland has a very strong pub culture; from this fact stems many stereotypes. Through his poetry Heaney attempts to challenge the discrimination that is regularly shown towards Irish farmers. We see even today many frequently told jokes involve the Irish man as the fool; it’s the Irish farmer that is especially misinterpreted, yet Heaney gives us a fair insight into the life of his family and their farming profession; he tells readers of the immense skill needed to farm well and the capability of an Irish farmer. He is therefore challenging the tradition yet damaging the stereotype. Firstly we see how ‘Digging’ has both a metaphorical and literal meaning to it. The literal meaning is that his father and grandfather are farmers, the poem talks about his family ‘Digging’ and working on the farm. Onwards from this the metaphorical meaning is that Seamus Heaney himself is ‘Digging’ into his past and background, which indeed is farming. Hence the title is rather effective. ‘Digging’ is about Heaney breaking away from the family tradition and becoming a poet thus it is written in an untraditional way. In ‘Digging’ Heaney begins his poem in the present tense he is describing what he is doing and his surroundings at the time of writing before he takes a step back in time, reminiscing and evaluating his thought process as his memories link causing him to remember the past and the skills of his father and grandfather. He is sat by his window to write the poem and therefore fulfilling his passion as a poet; he describes seeing his elderly father straining amongst the flowerbeds, then goes into the past and reminisces again about his father and how he would farm so well. He writes of the times when he and his father would work together picking potatoes on the farm. Further on Heaney delves deeper into his family history, he moves on from his father and begins to speak of his grandfather linking the two together via their epic skills. He writes â€Å"By God, the old man could handle a spade Just like his old man.† Heaney uses his chain of thoughts in a very orderly way and describes the potato picking days from his past, he goes into detail about how the potatoes smelt and the sound of the ‘soggy peat’. He then ends with a stanza much like his first, yet within this stanza we see how he realises that his tool is not that of a farmer but is a pen and his skill is to write. The final line, however, is set in the future tense to emphasise Heaney’s determination – â€Å"I’ll dig with it.† In contrast ‘Follower’ is a very different poem. Here, Seamus Heaney writes about his days on the farm from the perspective of being a young boy. He sees his father working on a horse and plough as he recollects upon how he looked up to his father and saw him as a great role-model, indeed, as a child Heaney himself wanted to become a farmer. Thus the poem is, unlike ‘Digging’ written in a traditional way. Following in his fathers footsteps and traipsing around the farm Heaney would make a nuisance of himself. The poem is ended with a twist as Heaney states that the tables have turned as considering the present Seamus Heaney feels his father is stumbling behind him. This is reflected when he states: â€Å"It is my father who keeps stumbling Behind me and will not go away.† Like the general theme in ‘Digging’ these two lines have both a literal and metaphorical meaning, the literal is that his father is now and old man and is physically stumbling behind him and becoming a nuisance. The hidden metaphorical meaning is one that highlights the shame he feels, the way in which his father is ‘stumbling’ behind him reflects how the memories of breaking the family tradition haunt him still and how his father is now a burden through the regret he feels. â€Å"Digging† starts by setting the scene with a two line stanza: â€Å"Between my finger and my thumb The squat pen rests: snug as a gun† The poet is sitting, watching and listening whilst absorbing his surroundings. We see how he is in deep thought as the second line simile reveals that although the pen is sitting comfortably it is potentially enormously powerful. He refers to his pen as ‘squat’ I believe this is ironic as the burden of breaking a tradition and risking further collapsing the Irish stereotype is not light at all in fact it is a heavy burden to handle. Heaney lets his pen rest as he observes his father out of the window this creates an opposing mood to the following phrase â€Å"snug as a gun† this truly convinces the reader of its power. I believe that through this he is showing us that he feels he must detach himself as a writer from his family in order to view his relationships from a realistic perspective; he must distance himself from the feelings he has towards his family in order to evaluate fairly and make things less personal to him and more of an all round view upon the farming tradition. In the next stanza we are shown how ‘Digging’ is an auditory poem: â€Å"†¦a clean rasping sound When the spade sinks into gravely ground:† This is what Heaney is hearing as he looks out of his window. The fact he uses sounds brings him poem to life more and makes everything more realistic. Heaney then writes â€Å"My father, digging. I look down† I believe that this metaphor could symbolise the fact that Heaney is higher is status than his father; Heaney is a middle-class poet whereas his father is a working class farmer. In stanza four of ‘Digging’ it says: â€Å"The coarse boot nestled on the lug, the shaft against the inside knee was levered firmly. He rooted out tall tops, buried the bright edge deep† I believe that the first two lines convey to us that the spade is just as comfortable for his father as then pen is for him. On the next line the words ‘rooted’, ‘out’ and ‘tops’ are examples of assonance whereas ‘buried’ and ‘bright’ are both alliteration these two literacy devises together have an astonishing appeal adding poetic structure to the piece. In the sixth stanza Heaney says: â€Å"Once I carried him milk in a bottle Corked sloppily with paper. He straightened up To drink it, then fell to right away† He is talking about his grandfather the way he says he â€Å"fell to† gives us the image of a robot like character programmed into doing his work only. It seems that he has no time for his grandson and although he is working hard and is focused this also is a reflection of their poor relationship and highlights the lack of intimacy between the two. The fact that Heaney carried his grandfather milk shows that the children were encouraged to partake in family work and start their farming at a young age. Heaney praises and celebrates his fathers farming skills throughout his work and the relaxed movements and smooth rhythm that is described within Heaney’s poetry becomes a great reflection upon the poetic technique of him as a writer showing that though his father has rhythmic physicality he himself can create a great poetic flow: â€Å"Nicking and slicing neatly, heaving sods Over his shoulder, going down and down For the good turf. Digging.† Through these lines we see Heaney recreating the movement and allowing us to absorb the precise handling and controlled rhythm farming requires. Also the way the poet uses the title of the poem in a short sentence is very effective because it reinforces and reminds us of the key ideas Heaney wishes to highlight within this particular poem. The final two stanzas’ I believe are crucial to the success of the poem as a whole. Heaney firstly says: â€Å"The cold smell of potato mould, the squelch and slap Of soggy peat†¦Ã¢â‚¬  This again is a reflection of the auditory aspect of the poem. We see here how the smells of Irish farming are also embedded in Heaney’s memory; the onomatopoeia and alliteration used here makes his senses visual for the reader to interpret. Heaney goes on to state: â€Å"Through living roots awaken in my head. But I’ve no spade to follow men like them† My interpretation of this phrase would suggest the harsh reality that he himself is attached from the roots of his family tree. We see that though he admires his family greatly he hasn’t got the drive, the skill or the ambition to continue and repeat their fine work. The fact Heaney doesn’t have the skill of a farmer is reflected when he states â€Å"But I have no spade† this translates to tell the reader that he isn’t at all like his family members and shows us that he is distancing himself from them. The poem finally ends with a stanza much like the first: â€Å"Between my finger and my thumb The squat pen rests. I’ll dig with it† It is clearly noticeable that the poet has not used any reference to a gun here and we see he has replaced the gun with a tool so he may dig. I believe that when he says he will ‘dig’ with his pen he is talking about digging into his family history and glorifying his ancestors by continuing their tradition in his own way. I believe that the fact the last line in set in the future tense emphasizes Heaney’s determination. I also think the ending of this poem concludes some sort of temporary resolution yet we know the poet is not finished; there is more that Heaney feels must be said in order to settle his troubled mind and erase the stereotype. This brings us onto follower†¦ ‘Follower’ being the title of this poem is in itself slightly ironic as he is writing of how he used to be a follower to his father as a child, traipsing around the farm; yet there is the reality that now he knows he cannot follow his father in the family tradition. Throughout this poem the skill and precision of Heaney’s father is stressed. He starts stanza two by calling his father â€Å"An expert.† This is an extremely short sentence with no verbs which conveys the feeling that there is no dispute about Heaney’s appraisal of his father; I believe it is an accurate opinion of the man’s ability and precision. The phrase â€Å"Single pluck† proves his father can turn a horse and plough around effortlessly this conveys the flawlessness he has achieved over time. In the next stanza â€Å"Narrowed and angled† is used to again describe the precise technique his father uses. The second half of the poem which consists of three stanzas’, talks about Heaney as a child and how he acted rather than about his father and the skills he had. The starts of these three stanzas’ I believe are very significant†¦Ã¢â‚¬ I stumbled† is the first, followed by â€Å"I wanted† and finally â€Å"I was a nuisance†. I think that these truly prove to the reader Heaney’s acceptance of his failure as a child and his failure as a farmer. Within the fourth stanza of â€Å"Follower† Heaney mention’s â€Å"the polished sod† this again describes how neat his father was by allowing us to create a picture of how exact and perfect the farmland was; the term ‘sod’ means a surface covered with grass or turf it also can be a section cut or torn from the surface of grassland, containing the matted roots of grass we imagine this to be tatty and not at all as Heaney describes it; this reflects upon how his father was such a credible craftsman, it seems like he could perfect any land. The father son relationship is also reflected within ‘Follower’: â€Å"Sometimes he rode me on his back, Dipping and rising to his plod.† We know that Heaney’s father is a man of strength and power but here we see that he is also a man with love for his dear son. Their loving relationship is prominent through the way he treats his son. These two lines show readers that they both enjoyed being together on the farm and also that Heaney’s father showed sheer enjoyment when introducing his eldest son to a life of farming and to the traditional trade itself. Although Heaney was a nuisance his father would encourage him and help him along. We see how Heaney is filled with idolisation towards his heroic father, he says: â€Å"I wanted to grow and plough, To close one eye, stiffen my arm.† This symbolizes his admiration and shows us that Heaney as a child saw farming as a way of emulating his father’s actions. I as a reader can understand what an immense opportunity farming could have been for Heaney it was a chance for him to live up to his fathers achievements and continue to accomplish greatness in the trade himself; therefore glorifying the family name. Through studying this poem I can see how the poetry itself is much more flexible than that within ‘Digging’. I can see how he has eased up and feels he can be more personal with the way he writes he is talking about himself and his father directly throughout showing to me as a reader that he is calmer and no longer has so many serious and forceful points he must portray to us; his mind seems more settled. He shows acceptance of his fathers work and growing composure which is just slightly shattered as he shows again his frustration and regret at the end of the poem. As shown, Heaney uses many poetic techniques within his work , often he uses imagery; this literacy devise is a great tool that brings his work to life creating a sense of immediacy that produces vivid pictures in our minds making me as a reader feel involved and captured within the moment. Within ‘Digging’ images of a ‘man-machine’ are used to glorify and intensify the pictures we see when imagining Heaney’s ancestors whereas ‘Follower’ uses nautical imagery, this is imagery that is linked to ships and boats. We are given the image of a man-machine in ‘Digging’ through the powerful, masculine verbs Heaney uses he says rhythmic words such as ‘straining’ and ‘stooping’ they are monotonous, repetitive and reveal the strenuous nature of pastoral work illustrating the power his father and fathers father wielded with their shovel and sweat. â€Å"Twenty years away† This is a phrase that reinforces the repetitive nature of the physical labour it lets us know that farming is a job for life. Heaney visualises his father in his prime to place emphasize upon the power he had. The technical terms used like ‘lug’, ‘shaft’ and ‘levered’ confirm the machine image. With machine-like accuracy â€Å"He rooted out the tall tops, buried the bright edged deep† The alliteration used here enhances the reader’s visual imagery producing a picture of experience and excellence. We see further on how the image of a man-machine is reinforced as Heaney speaks of his grandfather, he says: â€Å"Nicking and slicing neatly, heaving sods Over his shoulder, going down and down For the good turf.† This shows us that the generations of skill have been passed down through the family as has the ancient tradition; we see how Heaney’s grandfather truly knew his craft. Great strength and power is exposed when reading these lines. Follower immediately illuminates the agricultural aspect of Ireland; we see this is the first line where he says his father â€Å"worked with a horse-plough† to reinforce the Irish cultivation Heaney uses technical terms such as ‘wing’, ‘sock’ and ‘headrig’ this shows his involvement in the farming tradition and his up bringing is reflected as we see he has come to learn the language of a true farmer. We came to realise that instead of the man machine images that are used in ‘Digging’ Heaney uses nautical references to create imagery within ‘Follower’; the nautical aspect is used to interpret the flow of his fathers work which works immensely well. The first of the nautical implications is when Heaney speaks of his father saying: â€Å"His shoulders globed like a full sail strung† This simile is used to show the immense strength and great power within his father’s masculine physique; it epically suggests that there are definite requirements and necessities needed to be as good a farmer as Heaney’s father indeed is. I also believe that the word ‘Globed’ is especially used as it has a hidden meaning I believe it suggests that Heaney thinks the world of his father and that it is a reflection of his father’s Godly ambience. The third line of the second stanza states that: â€Å"The sod rolled over without breaking† This nautical reference translates to the fact that as the earth turned it looked like a wave breaking in the sea. â€Å"Mapping the furrow exactly† This is a navigational image, the use of the word exactly reveals that his father does the work precisely and perfectly emphasizing upon his experience and skill showing he has been working the land for a long time. Heaney also says: â€Å"I stumbled in his hob-nailed wake† Again this is said nautically when referring to his father this reference is meaning that he Was like a ships trail; his father indeed being the ship itself. This reference could also symbolise an image of the ploughman’s heavy boots, the carefully ploughed furrow and the child’s clumsy enthusiasm.

Wednesday, November 6, 2019

How to Use Instagram Stories the Best Way for Successful Campaigns

How to Use Instagram Stories the Best Way for Successful Campaigns Instagram is nowadays one of the best social media networks for marketers and advertisers. It has over  800 million users  with 500 million users active on a daily basis. We are talking about an audience wider than that of Twitter and Snapchat combined, an audience that grows with approximately 100 million users each month. Moreover, more than  70% of the total number of US Businesses  is already using this platform as their main marketing social media platform. As a consequence, 7 out of 10 hashtags are already branded. What’s great about Instagram is that the platform is also one of the best channels for a great return on investment. According to HootSuite, Instagram drives in an  engagement rate of 4.21%,  which is 120 times higher than what a marketer can achieve on Twitter and 58 times higher than Facebook. Successful apps and tools are, however, successful because they do not stagnate. Evolution is mandatory and the same thing happens with Instagram. In order to convince your users not to abandon you and spend increasingly more time on your platform, you need to come up with something new once in a while. In this case, that new and interesting thing was Facebook Stories, a featured that immediately caught on and became more popular than expected in a short span of time. Tip: Did you know you can manage all your social media marketing (and more) on one calendar with ? Table of Contents: What Are Instagram Stories? Why Include Instagram Stories in Your Marketing Strategy? What Are the Correct Dimensions for Instagram Stories? How Long Are Instagram Stories? How to Use Instagram Stories as Your Campaigns Main Content Format Instagram Stories for Advertisers What is Instagram Stories? This post has already established the fact that Instagram is great for business. However, there are several types of marketing strategies that a marketer is able to create for this platform only. Instagram Stories constitutes a solid ground for an effective marketing strategy and during this article, I am going to describe the methods and advocate their effectiveness in the short and long run. So, what is Instagram Stories and why should a marketer include this feature in their campaigns? Well, Stories was launched last year as a clone of a similar SnapChat feature. However, it managed to quickly surpass its and competitor and get into the mainstream with over  300 million users  worldwide in 2018. How to Use Instagram Stories the Best Way for Successful Social Media Campaigns by @katairobi via...Basically, with Stories, users are allowed to share with their fans and followers, slideshows of photos and short videos that are automatically deleted after 24 hours. This form of ephemeral content is not featured on users’ profile grids and neither on the main Instagram feed. As a consequence, in order to be able to view them, you need to be connected with the company or the user who shared them in the first place. Later, a new feature was introduced, one that allows Instagram users to save their Stories and make them available to their followers for a longer period of time. Why Include Instagram Stories in Your Marketing Strategy? While all the important reasons have already been listed in the introductive section of this article, let’s add some other important data a marketer should consider before starting to include Stories in their marketing campaigns. According to  Mediakix, there are 2 times more stories posted by brands on Instagram than Snapchat. This means that marketers are already favoring Instagram as their major marketing channel and at the same time, that there’s a wider audience on it. The same source suggests that in a single month, at least 50% of the brands active on Instagram have already posted at least one story. At least 50% of the brands active on Instagram have already posted at least one story.This is not all there is. More and more marketers are becoming aware of the incredible returns of investment Instagram is able to deliver. They invest more in the platform, they produce more content. At the same time,  30% of Instagram users  admitted having already made a purchase from a brand after they first heard about it on Instagram. What Are the Correct Dimensions for Instagram Stories? Images for an Instagram Story should be 1080x1920 pixels. That means a 9:16 aspect ratio as well. While other sizes can be uploaded, they will be cropped. How Long Are Instagram Stories? They run for up to 15 seconds. They disappear after 24 hours. Instagram Stories Length: Videos up to 15 seconds. Disappear after 24 hours. How to Use Instagram Stories as Your Campaign's Main Content Format Well, first and foremost, you need a working Instagram account and a content producing strategy.   Regardless of your final goals, it’s important to start on the right foot with any of your content marketing plans and in this case, there are a few things that you need to keep in mind before actually starting to post your stories such as: Your audience. It’s important to know a thing or two about the audience you are designing your messages for. Who are them? What’s the age group that your followers are a part of? What’s their social and economic status? Your goals. What is it that you want to achieve? Is it awareness? Or, do you want to drive in more sales? Maybe you want to gain more influence or to expand your audience? Whatever your goals may be, it is important to have them clearly stated before starting to work on your campaigns. In order to get from where you are now to where you want to be, you need to know what or where your destination is. Your visual identity. Stories are a form of ephemeral content which means that you don’t need to spend as much time brainstorming for ideas and designing the best possible slides. This is what the whole idea about this Instagram feature. It allows brands and individuals to be more creative by investing less in designs and more in spontaneity and truthfulness. However, this does not mean that you should neglect your visual identity and not take it into account. If you have such elements and they are popular among your audience or very well known, do not hesitate to include them in your Stories. You may benefit a lot from the awareness that is already there. Apart from the above, you should also consider the type of content you are going to start publishing. At this point, you have several options such as: 1. Product-Based Content Online shops and product manufacturers can leverage Instagram Stories by including some of their offers between their slides. Here’s an example from â€Å"The North Face† of a clever wordplay and a simple yet effective story that encourage their fans to shop for their bags: 2. Cultural/Social-Based Content If you are not in the business of selling goods, then you will have the liberty to post anything you want. If you are selling experiences, you can tie your content to the official purpose of your business. For instance, travel blogs or travel agencies can post collages from their most important and valuable destinations. Here’s an example from  National Geographic, which shared a story about the most visited national parks: 3. User-Generated Content Depending on how big is your fan base, you can leverage them to get even more awareness by challenging them to post on your behalf. You can either ask them to send you their pictures out of which you can design the stories or, you can ask them to publish their own stories. Their inputs can include branded hashtags, photos of products, services mentions and so on. The greatest example in this case comes from Red Bull, the true king of today’s online user generated content. They’ve created a whole media company to deal with this kind of content. There are however, other great examples as well. Here’s an example from Airbnb: 4. Other Types of Content There is no limit in what your stories can feature. It depends solely on your own inspiration and creativity and perhaps, the audience you are trying to engage with. For instance, you can announce company related news such as  Ben Jerry  did in this example: Or, you can provide valuable content, as this  New York Time’s  questions and answers story featured in the next image: Tips on Driving More Engagement Instagram provides you with numerous tools that you can use in order to attract more followers and convince them to  engage with your brand. You may already know that accounts with more than 10 thousand fans can include a swipe-up slide on their stories and link back to their own web pages. Apart from this option which I am sure it will be more than beneficial for your campaigns, let’s talk a little bit about some other important options featured here: Polls. One of the easiest and yet most effective ways to drive in engagement and to increase your sales or awareness on your brand, is through polls. You can insert simple and straightforward polls within the slides of your stories and ask people questions and let them answer. A good example, in this case, comes from a cosmetics retailer, Nykaa, who presented their followers with a question and two answers which both led to a possible purchase decision. Also, you can use the polls to get valuable data from your audience and conduct a simple yet thorough market research about information that you need in order to continue your campaigns or start new ones. Geotags. There are a lot of stickers available for Instagram Stories. One of the most interesting and yet, more powerful of them is the geotag location sticker. Here’s an example of how a tagged story can look like: Mentions. You can also use influencer in getting more attention from a larger audience. They can either mention your brand or, you can let them take over your stories and give yours and their followers inside looks at some exclusive content. Here’s an example that comes from  Maybelline New York, a cosmetics brand that used Jordyn Jones as an influencer for one of their campaigns. Highlights: One of the most acclaimed updates the Stories received during 2017 was the introduction of highlights. This new option allows you to save your stories as an archive that will live on your Instagram Profile. This means that you can easily curate the content posted as stories and choose what your followers will see first when they land on your profile page. Summary: The benefits of an Instagram Stories Marketing Campaign Instagram Stories is a free marketing and engagement tool. You can invite people to visit your website via the swipe-up feature. Video stories are being featured in the explorer section. You have creative and inspirational liberty. No need to focus on the design since the content is automatically deleted after a day. You can leverage influencers and geotag your posts. You can use Stories to drive in more customers, to raise awareness or in order to engage with your fans. You can also use this feature to share company related news, to promote new products or services, to announce new featured articles or  podcast episodes. Instagram Stories for Advertisers We’ve established the fact that Instagram Stories is a great marketing tool. You can leverage it to expand your pool of fans, to raise more awareness on your brand or to drive in more engagement or sales. In short, Instagram may prove to be one of the best channels for your  business marketing strategy. Did you know that Instagram Stories can also be used as an advertising channel? Did you know that you can post ads between the slides of other people’s stories? Well, you can and as a consequence, if your budget allows it, you can try this feature as well. Why? When you publish a story your reach is as high as the number of people that follow your Instagram account.

Monday, November 4, 2019

Main Elements of Self Determination Theory Case Study

Main Elements of Self Determination Theory - Case Study Example This implies that SDT focuses on self-motivated and self-determined decisions. Since its inception in the 1970s, SDT has evolved to become a crucial element of social psychology based on empirical research. As mentioned, SDT is mainly anchored on intrinsic motivation. This refers to the need to partake in an activity due to the activity’s satisfactory value. Thus, this need is contrary to extrinsic motivation which refers to the engagement in a given activity in order to fulfill certain goals or obligations. Therefore, SDT can be said to be centered on the following crucial elements: Â  As mentioned, intrinsic motivation refers to the naturally occurring motivation in the event of engaging in certain occurrences (Deci and Ryan, 2005: 49). Therefore, this motivation is highly associated with social development. Cognitive evaluation is a necessary tool in the assessment of the degree of intrinsic motivation. Intrinsic motivation may, thus, be cultivated through the employment of social context events such as rewarding systems. Therefore, intrinsic motivation must be backed by the necessary environment in order to result in the desired self-cultivated drive (Ryan and Deci, 2010: 68). Â  Contrary to intrinsic motivation, extrinsic motivation is based on external influence. However, external motivations may also be internalized through various processes, thus, contributing significantly to social development. Extrinsic motivation, thus, forms a crucial element of SDT. Extrinsically motivated behaviors may take various forms. However, their integration into an individual’s lives provides the required platform for self-motivation. Â  

Saturday, November 2, 2019

SCIE210 U4 DB Research Paper Example | Topics and Well Written Essays - 250 words

SCIE210 U4 DB - Research Paper Example Ground level ozone has been described as having the capacity to spread easily, a factor that increases the risk of it exerting its adverse effects on the environment and people (Amann & World Health Organization 2008). The ground level ozone is highly hazardous contrary to the protective upper ozone. Experts have highlighted that it causes a chronic level of lung disease to infected people. Its adverse effects are more evident in children because of the size of their lungs. Moreover, affects vegetation and natural ecosystems (Gillespie, 2006). This explains why the ozone has caused turmoil in the ecosystem today. The environmental protection agency has initiated programs of reducing ozone pollution. Moreover, there are regulatory measures that define high protective standards as well as voluntary and community efforts to minimize ozone pollution. Evidently, everyone needs to assume more responsibility in environmental protection, and definition of stringent regulations. The American Brass site Superfund has an acreage of 148 and is located in Alabama, specifically in north Dothan in Henry County. This Superfund was on the national priority list in 1999. The former brass-smelting site was assessed by the American Environmental Protection Agency (EPA), and had hazardous contaminants. These included metals such as boron and lead as well polynated byphenols. After the assessment, a cleanup process of the site followed. From the available data on the EPA website, the cleanup process is complete and human exposures at the site under control. This information serves to inspire communities to institute programs of environmental preservation (Environmental Protection Agency,